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Institute of Social Science >>E-MBA Marketing

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 Associate's Degree (Short Cycle)


 Bachelor’s Degree (First Cycle)


 Master’s Degree (Second Cycle)
  1. Semester Course Plan
Code Name Compulsory/Optional ECTS
EMG43 700 Consumer Behavior Compulsory 6
EMG43 701 Marketing Management Compulsory 6
EMG43 702 Marketing Research Compulsory 6
EMG43 704 International Marketing Compulsory 6
EMG43 713 Product and Brand Management Compulsory 6
Total ECTS: 30
  2. Semester Course Plan
Code Name Compulsory/Optional ECTS
EMG43 705 Sales Management Compulsory 5
EMG43 706 Services Marketing Compulsory 5
EMG43 708 Advertising Compulsory 5
EMG43 709 Retail Business Management Compulsory 5
EMG43 715 Sustainable Marketing Compulsory 4
EMG43P 700 Term Project Compulsory 6
Total ECTS: 30