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Course Description Course Name : Strategic Management Course Code : MG27 705 Course Type : Compulsory Level of Course : Second Cycle Year of Study : 1 Course Semester : Spring (16 Weeks) ECTS : 5 Name of Lecturer(s) : Assoc.Prof.Dr. MEHMET TURAN Learning Outcomes of the Course : Explains strategic approach on business management. Describes the concepts and theories related to strategic management. Explains business’ mission and social responsibility. Applies external environment analysis and ınternal environment analysis Explains how to develop sustainable competitive advantages Explains strategic implementation in the perspective of structure, leadership and culture Mode of Delivery : Face-to-Face Prerequisites and Co-Prerequisites : None Recommended Optional Programme Components : None Aim(s) of Course : introducing basic concept, principles and practices related to strategic management Course Contents : This course includes the major concepts and approaches of strategic management, strategic management process, strategy alternatives and strategy variations, SWOT analysis, strategic coalitions and alliances, case studies. Language of Instruction : Turkish Work Place : Classroom   Course Outline /Schedule (Weekly) Planned Learning Activities Week Subject Student's Preliminary Work Learning Activities and Teaching Methods 1 Introduction: general information about strategic management Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 2 the Strategic Management Process and its elements Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 3 External Environment Analysis: Opportunities, Threats Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 4 Internal Environment Analysis: Strengths and Weaknesses Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 5 Elements of Environmental Measurement and SWOT Analysis Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 6 Strategic Direction: Mission and Vision Development Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 7 Basic Strategies and Sub-Groups Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 8 mid-term exam Studying for exam Multiple choice exam 9 Corporate Strategies Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 10 Competitive Strategies Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 11 Functional Strategies Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 12 Strategy implementation and control Course book (Chaper 1)and related articles which is given by the lecturer Lecture, PPT slides and discussion 13 Students’ presentations Preparing a presentation Students’ presentations 14 Students’ presentations Preparing a presentation Students’ presentations 15 Students’ presentations Preparing a presentation Students’ presentations 16/17 Final exam Studying for exam Multiple choice exam   Required Course Resources Resource Type Resource Name Recommended Course Material(s)   ÜLGEN, Hayri; MİRZE, S. Kadri (2007), İşletmelerde Stratejik Yönetim, Arıkan Yayıncılık, İstanbul Required Course Material(s)  Turkish and English Scientific journals related to strategic management   Assessment Methods and Assessment Criteria Semester/Year Assessments Number Contribution Percentage     Mid-term Exams (Written, Oral, etc.) 1 60     Homeworks/Projects/Others 1 40 Total 100 Rate of Semester/Year Assessments to Success 40   Final Assessments 100 Rate of Final Assessments to Success 60 Total 100   Contribution of the Course to Key Learning Outcomes # Key Learning Outcome Contribution* 1 Has the ability to list, describe and explain the relationship between the terms which belong to financial management, accounting management, production management, marketing management, management organization and numerical methods. 4 2 Has ability to list,describe the basic theoretical models of business administration, and explain the aim of usage of the models; indicate the strenghts and weaknesses of each model and/or methods 3 3 Explains how to create the basic theoretical models of business and new management in literature and how to implement numarical and statistics methods. 4 4 Has ability to explain and interpret the data which is obtained as a result of constitution/ application of theoretical models of business management. 3 5 Determines the appropriate methods to solve the problems faced by the company. 5 6 Implements business management methods using the fundamental steps 4 7 Uses the basic techniques of financial analysis to achieve the best result. 3 8 Takes responsibility as an indivicual and/or as a part of a team, can lead and work effectively. 4 9 In recognition of the need for lifelong learning and continuous self-renewal , tracks the latest developments in the field of business administration. 5 10 Has ability to use different sources in academic circumstances, synthesize the information obtained in a new field of business administration and present effectively 5 11 Uses Turkish and at least one foreign language in accordance with the requirements of academic life and work life. 5 12 Has the ability to inqire and apply traditional methods, and the ability to develop and implement new ways of working if necessary. 5 13 Has abiliity to research on the science of business administration, to form the basis for the decision-making process. 5 14 Has ability ro determine the business management approaches, application and methods which are appropriate for the business’s sector, growth, resources, culture, goals and aims. 5 * Contribution levels are between 0 (not) and 5 (maximum).   Student Workload - ECTS Works Number Time (Hour) Total Workload (Hour) Course Related Works     Class Time (Exam weeks are excluded) 14 3 42     Out of Class Study (Preliminary Work, Practice) 14 3 42 Assesment Related Works     Homeworks, Projects, Others 1 10 10     Mid-term Exams (Written, Oral, etc.) 1 10 10     Final Exam 1 15 15 Total Workload: 119 Total Workload / 25 (h): 4.76 ECTS Credit: 5