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  Course Description
Course Name : Visual Literacy

Course Code : ILT310

Course Type : Compulsory

Level of Course : First Cycle

Year of Study : 3

Course Semester : Spring (16 Weeks)

ECTS : 3

Name of Lecturer(s) : InstructorDr. TÜLAYGÖRÜ DOĞAN

Learning Outcomes of the Course : Defines the concept of visual literacy
Summarizes of the visual literacy
Analyzes visual communications
Identifies and utilizes visual design elements
Realizes and utilizes the critical thinking skills
Explains the concept of semiotics
Analyzes relationship between visual literacy and culture

Mode of Delivery : Face-to-Face

Prerequisites and Co-Prerequisites : None

Recommended Optional Programme Components : None

Aim(s) of Course : The aim of this course is to create awareness of students with the definition and concepts of visual literacy, the history of visual literacy, the proficiency of visual literacy, the impact of visual images on culture, semiotics and critical thinking skills.

Course Contents : This course includes information, opinion and sharing on concept, definition and history of visual literacy, proficiency of visual literacy, visual communication, semiotics, visual thinking, critical thinking, visual literacy and culture.

Language of Instruction : Turkish

Work Place : Classroom


  Course Outline /Schedule (Weekly) Planned Learning Activities
Week Subject Student's Preliminary Work Learning Activities and Teaching Methods
1 Introduction to course Reading syllabus Presentation
2 Definition of visual literacy Assignment: Mind mapping Presentation-Discussion
3 Proficiency of visual literacy Assignment: Choosing and interpreting a visual material in an professional area Presentation-Discussion
4 Visual communication Reading the lecture notes Presentation
5 Semiotics Assignment: Searching a variety of logos and symbols and discussing meanings of them in the classroom Presentation-discussion
6 Visual semiotics Reading the lecture notes Presentation
7 Indicator types Reading the lecture notes Presentation
8 Mid-term examination Reading the lecture notes Essay test
9 Visual expression Assignment: Choosing an interpreting a photo, poster and book cover Presentation-discussion
10 Visualising thinking Reading the lecture notes Presentation
11 Critical thinking Reading the lecture notes Presentation
12 Critical thinking skills Assignment: Producing a composition on the visual images by doing critical analysis Presentation-discussion
13 Visual literacyand culture Assignment: Researching and listing culturel aspects Presentation-discussion
14 Classroom applications Reading the lecture notes Discussion
15 General review Reading the lecture notes Discussion
16/17 Final examination Reading the lecture notes Essay test


  Required Course Resources
Resource Type Resource Name
Recommended Course Material(s)  Şahinel, S. (2002). Eleştirel düşünme. Ankara: Pegem A Yayıncılık.
 Güvenç, B. (2010). İnsan ve kültür. İstanbul: Boyut Yayınevi.
 Guiraud, P. (1994). Göstergebilim. (Çev: Mehmet Yalçın). İstanbul: İmge Kitabevi.
 Görü Doğan, T. Görsel Okuryazarlık dersi notları.
Required Course Material(s)


  Assessment Methods and Assessment Criteria
Semester/Year Assessments Number Contribution Percentage
    Mid-term Exams (Written, Oral, etc.) 1 80
    Homeworks/Projects/Others 6 20
Total 100
Rate of Semester/Year Assessments to Success 40
 
Final Assessments 100
Rate of Final Assessments to Success 60
Total 100

  Contribution of the Course to Key Learning Outcomes
# Key Learning Outcome Contribution*
1 Explains the basic concepts of the field, communication patterns, communication and cultural functions within the framework of communication as the basis of Communication Studies. 5
2 Recognizes the national and global communication systems, the basic concepts, theories and principles. 0
3 Has the knowledge and skills to use and/or explain how communication works in every aspect in different cultures, from individual to group, mass, institutional communication within the major tools of communication. 4
4 Distinguishes non-scientific knowledge from the scientific method, and follows technological innovations in the field with the updated work. 0
5 Produces thoughts and knowledge to understand and solve communication problems encountered in size of individual to global communications. 0
6 Develops a sense of responsibility towards the society, as individuals, develops projects for the benefit of the community, leadership and entrepreneurial skills of intellectual exhibitions. 0
7 Holds information related to the fields as a basis; Instrumental Social Communications (Radio, TV, Film, Advertising, Public Relations, Journalism) within a terminological frame (=teleological) (Public Sphere, Public Opinion, Cultural Production Areas, Citizen Participation, Popular Culture, etc.). 0
8 From an interdisciplinary perspective, acknowledged the concept of communication to synthesize information that Communication Studies has background from different areas like, Sociology, History, Psychology, Linguistics, Political Sciences, Anthropology and so on. 5
9 As a requirement of competence to communicate effectively, has the ability to express himself/herself up, facing the people with correct understanding in environments in which he/she is capable of empathy sets. 3
10 Has rational thinking skills, creative thinking in written, oral, visual and so on, as well as using the methods and strategies, for the purpose of communicating thoughts. 5
11 Has at least one foreign language in the European Language Portfolio (B) with the level of using the information in track and communicate with colleagues abroad. 0
12 While accessing all kinds of information, using and transmitting of all other thoughts on the process and in all other practices of the profession strives to comply with ethical requirements and endeavors. 0
13 Has basic skills and use these skills for mediating to the general population methods in the specific praxis areas, such as media literacy, 4
14 Identifies learning needs and future career plan and perform accordingly. 0
15 Has the knowledge of the legal framework related to the field. 0
16 Organizes and/or actively participates in the social, artistic and cultural activities, reports events. 0
17 Follows the local, national and international events with critical comments. 5
18 Is competent to use required level of knowledge of the area and use of computer software as well as all means of communication (body language, verbal and nonverbal communication, newspapers, magazines, radio, television, cinema, internet and other information / communication technologies, and mass media) 4
19 Is able to work in the group as well as having the competence of the individual work 3
20 Improves constantly himself/herself, as well as being open to professional developments in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning 0
* Contribution levels are between 0 (not) and 5 (maximum).

  Student Workload - ECTS
Works Number Time (Hour) Total Workload (Hour)
Course Related Works
    Class Time (Exam weeks are excluded) 14 3 42
    Out of Class Study (Preliminary Work, Practice) 14 1 14
Assesment Related Works
    Homeworks, Projects, Others 6 2 12
    Mid-term Exams (Written, Oral, etc.) 1 2 2
    Final Exam 1 2 2
Total Workload: 72
Total Workload / 25 (h): 2.88
ECTS Credit: 3