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  Course Description
Course Name : Electronic Commerce

Course Code : EM-527

Course Type : Optional

Level of Course : Second Cycle

Year of Study : 1

Course Semester : Fall (16 Weeks)

ECTS : 6

Name of Lecturer(s) : Asst.Prof.Dr. OYA HACİRE YÜREĞİR

Learning Outcomes of the Course : Gets knowledledge about ecommerce and ebusiness
Gains knowledge about ebusiness environment (legal, political, technological and physical )
Has information about ebusiness software and conducts research about it.
Gathers information about different types of ebusiness websites (ESCM,eCRM, etc)

Mode of Delivery : Face-to-Face

Prerequisites and Co-Prerequisites : None

Recommended Optional Programme Components : None

Aim(s) of Course : The ojective of this course is to give information about the infrastructure of electronic business. The affects of e-business and advantage of it wiil be taught to the students. In the scope of this course, ebusiness basics, emarket, legal issues, software, etc will be handled.

Course Contents : Fundamentals of ebusiness, Internet and ebusiness stratetgy, Ecommerce business models, ecommerce infrastructure, legal environment, physical environment, technological environment, social environment, security in ecommerce, emarket and e-marketing, eSCM, ECRM, ERP II wiil be included in the course.

Language of Instruction : English

Work Place : Classroom


  Course Outline /Schedule (Weekly) Planned Learning Activities
Week Subject Student's Preliminary Work Learning Activities and Teaching Methods
1 Fundamentals of ebusiness,social environment, security in ecommerce, emarket and e-marketing, eSCM, ECRM, ERP II wiil be included in the course. Reading handouts Discussion, lecture, brainstorming
2 Internet and ebusiness stratetgy, Reading handouts Discussion, lecture, brainstorming
3 Ecommerce business models Reading handouts Discussion, lecture, brainstorming
4 ecommerce infrastructure, legal environment Reading handouts Discussion, lecture, brainstorming
5 ecommerce infrastructure, physical environment, Reading handouts Discussion, lecture, brainstorming
6 ebusiness infrastructure, technological environment, Reading handouts Discussion, lecture, brainstorming
7 ebusiness infrastructure,, socio-cultural environment Reading handouts Discussion, lecture, brainstorming
8 emarketplaces Reading handouts Discussion, lecture, brainstorming
9 emarketing Reading handouts Discussion, lecture, brainstorming
10 Midterm exam Reading handouts and preparation for the exam Midterm exam
11 e-SCM Reading handouts Discussion, lecture, brainstorming
12 e-CRM, Reading handouts Discussion, lecture, brainstorming
13 ERP II Reading handouts Discussion, lecture, brainstorming
14 Ebusiness and security Reading handouts Discussion, lecture, brainstorming
15 Project delivery and presentations Porject preparation proje sunumu
16/17 Final exam Reading handouts and preparation for the exam Final exam


  Required Course Resources
Resource Type Resource Name
Recommended Course Material(s)  E-business: Roadmap for Success, RAvi, Kalakota, Marcia Robinson, 1999
 E-Commerce: Business, Technology, Society, Laudon, Traver, 2008
Required Course Material(s)


  Assessment Methods and Assessment Criteria
Semester/Year Assessments Number Contribution Percentage
    Mid-term Exams (Written, Oral, etc.) 1 50
    Homeworks/Projects/Others 2 50
Total 100
Rate of Semester/Year Assessments to Success 40
 
Final Assessments 100
Rate of Final Assessments to Success 60
Total 100

  Contribution of the Course to Key Learning Outcomes
# Key Learning Outcome Contribution*
1 Understand, interpret and apply knowledge in his/her field domain both in-depth and in-breadth by doing scientific research in industrial engineering. 5
2 Acquire comprehensive knowledge about methods and tools of industrial engineering and their limitations. 3
3 Work in multi-disciplinary teams and take a leading role and responsibility. 2
4 Identify, gather and use necessary information and data. 4
5 Complete and apply the knowledge by using scarce and limited resources in a scientific way and integrate the knowledge into various disciplines. 4
6 Keep up with the recent changes and applications in the field of Industrial Engineering and analyze these innovations when necessary. 3
7 Work in multi-disciplinary teams, take a leading role and responsibility and develop solutions for complex problems. 2
8 Analyze Industrial Engineering problems, develop innovative methods to solve the problems. 3
9 Have the ability to propose new and/or original ideas and methods in developing innovative solutions for designing systems, components or processes. 4
10 Design and perform analytical modeling and experimental research and analyze/solve complex matters emerged in this process. 1
11 Follow, study and learn new and developing applications of industrial engineering. 5
12 Use a foreign language in verbal and written communication at least B2 level of European Language Portfolio. 3
13 Present his/her research findings systematically and clearly in oral and written forms in national and international platforms. 4
14 Understand social and environmental implications of engineering practice. 3
15 Consider social, scientific and ethical values in the process of data collection, interpretation and announcement of the findings. 2
* Contribution levels are between 0 (not) and 5 (maximum).

  Student Workload - ECTS
Works Number Time (Hour) Total Workload (Hour)
Course Related Works
    Class Time (Exam weeks are excluded) 14 3 42
    Out of Class Study (Preliminary Work, Practice) 14 4 56
Assesment Related Works
    Homeworks, Projects, Others 2 25 50
    Mid-term Exams (Written, Oral, etc.) 1 2 2
    Final Exam 1 2 2
Total Workload: 152
Total Workload / 25 (h): 6.08
ECTS Credit: 6